Churchill Counter-Serve

Counter-Serve is an innovative range expanding the extensive popular Churchill Super Vitrified product portfolio. A common problem encountered in many kitchens is the use of inconsistent products on hot and cold decks. This results in poor and uninspiring food presentation, in addition to wasting energy due to the deck surface area not being optimised fully. Counter-Serve’s flexible layout and white body offers first class food presentation hot or cold covering 99.6% of the deck.
Extensive research into this range facilitated the development of Counter-Serve as an energy saving solution due to the flat deck of the products and the optimisation of the surface area. What’s more the range is extremely flexible so that all pieces work efficiently together giving users countless presentation options.
For 2001 there are some exciting new introductions to the range, which include a 1/4 flat tray and deli jars in white and black. THe tray has been introduced to complement the new larger 2/4 tray which was launched in 2010 and is great for presenting breakfast foods, cakes and pastries. The new deli jars are great for presenting sauces and complement the jug perfectly.
Counter-Serve Cookware exemplifies the Super Vitrified philosophy of ‘Engineered for Performance. Hot and Cold Gastro solutions are prone to easy chipping and breakages. The Churchill Super Vitrified body minimises chips and breakages, saving you precious time and money.
![]() Counter-Serve Dishes |





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